If you run a massage business, you need to maintain your massage appointments with precision. After all, you don’t want to be stressed out when your appointment arrives. Doesn’t that kind of negate the atmosphere?
Good for you, we’re outlining some surefire ways to keep things in order so you can maintain your sanity. Keep reading to learn more.
How to Successfully Schedule More Massage Appointments
It all starts with a little motivation. But, first, you need to know a few basics that you might have forgotten while putting your schedule together. Keep the following tips in mind to ensure that you’re navigating your business with ease.
Who are you? If you don’t know, how will you schedule appointments for people in the first place? Your customers won’t know who you are either!
Make sure you clearly define the name of your business, or at very least your name before you start your marketing endeavors.
Of course, you know that you’re a massage therapist, but does your name or business name describe this? What kind of massage business are you? Who do you serve?
Make sure people have access to this information to earn more appointments for your schedule.
The only way to successfully organize appointments for your massage business is when people know where you are or if you will come to them. Also, make sure people know how to reach you whether that’s an email address or phone number.
Most massage therapy software is compatible with your website so you can allow customers to schedule appointments right from your own calendar. If you don’t have this compatibility, it may be wise to look into it.
Flyers and Business Cards
Aside from your Who, What, Where, you’ll need business cards or other printed materials that define this information for your potential clients. Make the information completely available around town so your phone never stops ringing.
While you’re at it, consider asking other local businesses if you can place your printed materials at their counter. Maybe consider offering a free massage therapy appointment to management to get your name out in the community by way of networking.
Massage marketing is just the same as any other marketing these days. You must, and we stress, must have a social media presence. Without it, you’re just some other business entity that doesn’t have a following.
Get yourself out there when you’re not scheduled. Community events such as fairs, concerts, anything where people are browsing is an ideal way to show you are eager for their business. You might even consider setting up a table at the mall to enlist interested customers to schedule appointments when they’re done shopping.
Keeping up with or managing your massage appointments shouldn’t be so difficult. It’s all a matter of organization and efficiency.
If you’re still stuck looking for ways to effectively schedule your appointments, feel free to contact us! We are here to make your life easier and help you stay in trend with your business.